ART DIRECTION | 2026
Sensorama is a strategic design consultancy that helps companies navigate complex problems through UX research, service design, and digital transformation. The challenge was clear: create a film that could work simultaneously as a manifesto and as an accessible, didactic explanation of how they operate and what sets them apart. Our role was to turn that dual objective into a single, cohesive visual experience.

With a voiceover as the backbone of the narrative, we built a visual language where every segment of the script had its own distinct execution. Rather than committing to a single aesthetic, we embraced technical diversity as the central creative strategy, moving freely between 3D, 2D animation, kinetic typography, and more experimental approaches. Each technique was chosen to match the specific idea being communicated, making the film feel both dynamic and precise.

The result is a film that speaks the language of design without becoming abstract or inaccessible. Movement here is not decoration but structure, guiding the viewer through Sensorama’s methodology with clarity and energy. The variety of techniques reinforces the consultancy’s own breadth of thinking, reflecting an organization that operates across multiple disciplines with the same level of rigor and curiosity.

 
The production required constant creative decision-making at a technical level. Synthesizing the voices of Sensorama’s founders for the narration added an intimate, authentic dimension rarely seen in this kind of film. Balancing that level of personalization with the visual ambition of the project demanded close alignment between script, direction, and execution at every stage.

The process moved through iterative rounds of storyboarding and technique definition, ensuring each visual segment was specific enough to feel purposeful while remaining part of a unified whole. The freedom granted by the client, combined with an established identity system to anchor the work, created ideal conditions for experimentation without losing coherence.



CLINT STUDIO | TEAM
Creative direction   Gustavo Brazzalle
                                  Isadora Noal
Art direction            Isadora Noal
                                  Luciano Bürger
Animation                Danilo Coelho
                                  Lucas Galego
                                  Luciano Bürger
Audio                       Toro Audio
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